Unless you write strictly for yourself, it’s essential that the people interested in reading your content can find your blog. For bloggers, SEO might not be the most glamorous topic. To many, the term conjures images of keyword-stuffed content written not for readers, but for search engines. To others, SEO is a somewhat boring but necessary part of promoting your work as a blogger. Search engine optimization has changed a lot over the past decade, and the SEO you might be familiar with from years past - constant keyword repetition, clunky “optimized” titles and more - is no longer the gold standard for bloggers. Instead, SEO in 2016 is far more about creating relevant, valuable content and reinforcing it by following a few simple optimization principles. From naming and tagging your images to structuring your blog effectively, it really only takes a few small changes to transform your blog from unoptimized to built with high search engine rankings in mind. These...